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Research and Teaching Interests
- Methods of Empirical Social Science
- Digital Science
- Bayes Statistics
| 2016 | Ph.D. (Dr. phil), TU Berlin |
|---|---|
| since 2012 | Senior Specialist Statistics, GfK Marketing & Data Science, GfK Se |
| 2007-2010 | (Junior) Specialist Statistics, GfK Methoden- und Produktentwicklung, GfK SE |
| 2001-2007 | Studies in Sociology with an emphasis on Methods of Social Research, Statistics and Marketing at University of Bamberg/Germany |
Publications:
Ziegler, Markus (2014): Marktforschung. In: Baur, Nina / Blasius, Jörg (eds.): Handbuch Methoden der empirischen Sozialforschung, Wiesbaden: Springer, S.183-193
Akremi, Leila / Ziegler, Markus (2007): Skalenkonstruktion nach Mokken für mehrdimensionale Variablenstrukturen. Ein Anwendungsbeispiel mit SPSS. Bamberger Beiträge zur empirischen Sozialforschung, Nr. 14
Conference Presentations:
Extrapolation in a Big Data Environment. Detect Home Locations in a Continuous Stream of Location Data.
NetMob 2015, Cambridge (USA)
Fighting the Dragon - Learnings from a Big Data Project (with Martin Ryffel).
International Meeting of GfK Statisticians and Methodology Experts (IMSM) 2014, Freising
Scientific Articles as Source for Social Science Research.
7th International Conference on Social Science Methodology (ISA RC 33), Naples, 2008